In search of new perspectives and silver linings.
Grace Woodard Chan is a graphic designer with more than 6 years experience in experience design, web design, and identity development. Her work is a reflection of interdisciplinary training, with an emphasis on human-centered practices, sustainability, and design thinking. In addition to graphic design, she has worked in both illustration and photography, and appreciates the depth and humanity they bring to projects.
She recently became certified in change management strategies, which has helped her encourage belonging and provide project management support. In her free time she enjoys reading, hiking, and trying new recipes.
Grace’s work has been displayed at Butler University, Artist’s Own, The Art Museum of Greater Lafayette, Purdue University Fort Wayne, and the 1920, Williams, and Curfman Galleries at Indiana Wesleyan University.
Disciplines
+ Brand development & rebranding
+ Environmental design
+ Print & packaging
+ Identity systems
+ Game design
+ Photography
+ Iconography
+ Illustration
+ UX
+ …
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Thoughtful curiosity is where good design begins. Listening closely to what is said and unsaid. Observing body language. Asking questions. Getting to the heart of a situation makes building a better solution easier.
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Design thinking and user research are just two of the tools in my toolbox for building an accurate portrait of the user and their needs. Research is essential. Equally important is the ability to empathize with each person involved: from end user to stakeholder.
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Better Together. The best work is a result of robust and interconnected teams. Strong collaboration means understanding and learning from teammates' perspectives, and striving to set up others for success.
Design Methodology
Grace is a designer and creative thinker like none other. Her intelligent and imaginative way of seeing the world and solving design problems is distinctive and inspires those around her.
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Wendy Puffer, Marion Design Co. / Founder and CEO
Grace is an incredible artist who has the ability to take a basic concept and bring it to life. Grace is not only creative, but she's incredibly collaborative.
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Ronnie Farmer, The Imaginarium / Director of Strengthening Ministry with Children
In the time that I led Grace, she was constantly looking for ways to advance our brand. From taking on special projects, serving on brand win teams, and aligning our customer experience, Grace took on all these things with excellence. Her design is human-centric, always considering the customer first. On top of that, she's a warm person that built great rapport and trust with her team. I'd highly recommend Grace if you're interested in leveling up and humanizing your brand.
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Kyle Richardson, Ramsey Solutions / Protections Team Lead
Grace's UX skills are off the charts - she’s a fantastic designer with amazing levels of creativity, focus, and drive. She's consistently demonstrated the ability to take ridiculously complex needs of business teams and customers and turn around creative results with products that are remarkably easy to use. If I was building a UX team tomorrow, I'd move mountains to get Grace on my team.
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Andy Paller, Capital One / Associate Experience Technology Team Lead